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Our Collective Opportunity for Better

Island Outfitters is a golf cart and beach gear rental business in Port Aransas, Texas.  The company was founded by former Cinnamon Shore GM Matt Lawson, and senior business technology executive, Jeff Hall.  The two partners saw a distinct opportunity to build a better and safer experience for vacationers planning their visit to the island and do so in a way that drives more profitable and repeat business for the company and for their property management partners.


Reserving a beach home is where visitors looking to come to Port Aransas begin their travel planning. This is almost exclusively done via online rental sites like vrbo, Airbnb, Expedia and so forth.  These sites streamline the property searching, evaluation and reservation processes, making for an easy and compelling customer experience.


Renting a golf cart is often the next step in the planning effort.  According to the Port Aransas Chamber of Commerce and Tourism Board, 70% of visitors to the island rent a golf cart for their vacation.  Unfortunately, this process is completely disconnected from the beach house rental experience and considerably more fragmented as it requires searching for and visiting individual company websites to understand rates and availability. 


Compounding this, almost all of the Port Aransas golf cart rental websites are antiquated, offering dated information and a broken rental process that entails the customer completing a reservation form that doesn't actually guarantee a cart for them when they arrive.

Island Outfitters aims to change this experience and make renting a golf cart as easy and efficient as renting a beach house.  In fact, thru partnerships with area property management companies, we are making it a part of the process!

We have partnered with local leading property management companies who are interested in offering the option of renting a golf cart to the guests of the beach homes they manage.  This increases their brand value to their guests, simplifying what is often the second step in the vacation planning process, with the assurances that with us as partners, the guests will receive exceptional customer service.  

For Vacation Planners
We've just eliminated the effort required to research rental options and given them an hour or two of their time back.  As well, they are renting a well-equipped and regularly maintained recent-model golf cart at a competitive rate.  

For Our Property Management Partners
We've extended their customer's experience with their brand in a very positive way, giving them the ability to offer a golf cart from a trusted and reliable provided who isn't just doing a one-off rental and who has a vested long-term interest in the partnership.  Supporting a positive customer experience means better reviews and more profitable and repeat business.

For Island Outfitters
This approach gives us the ability to secure cart rentals at the pivotal moment when the vacationer is in planning and booking mode, and to do so in a way that is efficient and positive for them, increasing their likelihood to rent with us. 

This is a win for the property owner, the property management company, and for Island Outfitters. In addition to this partner-centric model, for customers that are not renting thru our property management partners, customers will use the same clean and compelling online rental experience.

A modern + mature business

The Island Outfitters business has been in operations for two highly successful years.  The company employs modern web technologies to deliver a differentiated and connected end-to-end customer experience that ensures consistency and accuracy.

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The Booking Process

Port Aransas is located on Mustang Island on Texas coast.  The entire town is approximately 12 square miles, but only the 2.5-mile radius near the downtown area is it street legal for golf carts, along with the beach road, which is maintained by the city.  This is also where the majority of short-term rental vacation homes are located, making delivery of golf carts to renters very efficient. 

In advance of arriving to Port Aransas, renters reserve their golf carts online at where they are informed of policies and requirements, provide their reservation details and are required to complete our rental agreement waiver.

Carts are typically driven by one of the Island Outfitters personnel where they are placed at the renters confirmed vacation property address.  Pictures and Videos of the cart are taken for validation since often the renters are not there when the cart is delivered.

Once the cart is placed, our team sends out a text message to the renter confirming the delivery of their cart with the videos and pictures.  Additionally, our team sends a linked video to the customer that walks them through the cart and all the safety features.

Lastly, we verify that the waiver has been signed, and if not send a link to the waiver to sign prior to sending the cart ignition code.

Booking & Rental Agreement

Island Outfitters uses a modern online booking software solution by the name of Booqable, coupled with a proven Waiver management solution called WaiverForeverYou can review our current rental agreement here:


In addition to leveraging technology in our online booking and communications, Island Outfitters utilizes Stinger golf cart smart ignition systems that rely on cart-specific codes rather than a common key.  In addition to eliminating the need to keep up with physical keys and providing a better customer experience, these keypads dramatically reduce the ability for the cart to be stolen or mistaken by another renter.

Putting the customer at the center of our focus while utilizing modern technologies so that we can work together in an efficient and automated way, means a better and more profitable experience for all parties.


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Island Outfitters is the result of two families coming together with a common vision to redefine the vacation rental experience in Port Aransas.  We've started with golf carts, beach chairs, Yeti coolers and games, but the best is yet to come!

A partnership of customer service expertise (Matt) and technology and business operations experience (Jeff) has very quickly put Island Outfitters on the Port A map as one of the top Port Aransas rental companies and best vacation experience companies on the island!

Co-owner, Matt Lawson understands customer experience and oversees the daily operations of Island Outfitters.  Previously Matt served as the GM of Cinnamon Shore Food & Beverage and was also the Executive Chef for the Houston Astros organization. As well, he has been featured in Texas Monthly and is a regular competitor in the World Food Championships.  All of this to say, Matt and his team know what it takes to deliver an exemplary customer experience.

Our Mission

Island Outfitters' mission is to deliver the most compelling customer experience on the island.  Our model of delivering the customer's cart and gear to their vacation home, waiting for them to arrive, and then picking it up when they are done is changing the Port Aransas golf cart rental experience to reflect the kind of customer experience we've all come to expect.

The Carts

All 50 carts are 2021 – 2022 Club Car six passenger carts with Stinger golf cart smart ignition systems that rely on cart-specific codes rather than a common key. This dramatically reduces the ability for the cart to be stolen or mistaken by another renter.


Carts are also equipped with the following:

  • Full-length roof

  • Bluetooth Sound system with LED lights

  • Cup holders

  • Folding windshield

  • Seatbelts for every rider

  • Sideview mirrors

  • LED head and taillights

  • Turn signals

  • Horn

  • Brake lights

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